Size Guide

Wearing the right bra does wonders for your figure, makes you feel more confident and comfortable, and is best for your breast health. My bra size calculator and my team of expert bra fitters are here to help you find great fitting bras!

Please note, bra fitting is not a complete science and sizing with a tape measure will not always give an accurate bra size. Factors like the bra you are wearing while measuring and the firmness of your breast tissue can effect your measurements. By working together, I know we can measure your bra size and get you in the right bra. Please follow the two easy steps below to calculate your bra size “starting point”.

*We do not recommend purchasing sale or final sale items in your “starting point” size as these items are not eligible for refunds and/or exchange should the style or size not work for you.


step-1: Measure your Band size

With your bra on, measure firmly around your rib cage, directly underneath your breasts. The tape measure should be horizontal around your body and should not drop in the back. This is your underbust or band measurement.

  • Select Band Size Measurement

step-2: Measure your Bust size

Wrap the measuring tape somewhat loosely around the fullest part of your chest (at nipple level). This is best done while you are wearing a bra (non-padded). Make sure the tape measure is straight across your back, and sits parallel to the floor all the way around your body. Round to the nearest whole number in inches

  • Select Bra Size Measurement

Your Recommended Bra Cup Size is

New Zealand

United States of America (USA)

United Kingdom,

Europe, China, Japan, Hong-Kong, Korea

France, Spain,